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Wienerberger e4 Home

Transforming business models to compete in a new digital world

Wienerberger AG is one of the world’s largest producers of bricks. The rise in offsite manufacturing of buildings led them to explore alternative ways to operate in the value chain. Their vision was to offer a housing solution with integrated supply chain i.e. pre-designed, standardised but configurable and a fixed bill of materials. The occupant experience was also key and they wanted a smart home solution to further refine the proposition.


Chris worked with Wienerberger to translate their vision of a smart home functionality into a tangible solution. This involved gaining an understanding of their business and customers, and designing a technology solution and business model to enable them to offer value added smart services to their customers.


He then identified and coordinated suitable hardware and software partners to build a Proof of Concept smart home solution which was installed in the e4 show home at the Building Research Establishment (BRE). Following the project, Chris assisted Wienerberger in developing a business model and business plan for the e4 home intiative which was then incorparted into the company's digital strategy.




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